Pre-Marketing Your Medical Transcription Business

You can start working on your MT business marketing while you are still taking your medical transcription course. At the end of your course your school will probably give you a list of things to do to get started. If you follow the list below you will get a head start on your marketing.

1. Business Cards - You can have your business cards printed up early and this will be one step taken care of. You can choose either a business name or your own name. I have always just used my own name. You can have a logo added to your cards also. There are many medical logos available. You could use the same logo on your business letterhead and any other correspondence such as an invoice.

I had my phone number and e-mail address put on my cards. Just be sure you choose an e-mail name carefully. It is very hard to get the name you want as there are so many taken, but at least try to get something that is not too outrageous or ridiculous. Remember this will be representing your medical transcription business. You should probably have a separate e-mail for your business. This will help you further down the road.

2. Resume - You can do your resume early also. Your school will probably have some good information about what to put in your resume, but you can have it already started with your personal information and work history. Try to make your resume as professional as possible. This will be your introduction to future clients and you want to make a good first impression. You can also have it professionally done for you if you do not think you can do a good job of it.

3. Fliers - You can get a good, professional flier made at some printing companies or you can make your own. In the flier you will state the services you are offering, but you do not want to include a price as this will probably be negotiable and depend upon the type of work and the quantity that you will be doing. You can mention your MT experience and what your objectives are. Your school also might have some good information about what to put on your flier, but you can start working on it ahead of time. Be sure and always attach a business card to your flier as people will be more likely to keep a business card than a flier.

These steps can help you get off to a good start when you have finished your course and are ready to get that first job. Doing these things early will give you plenty of time to perfect them and come up with ways to make them better.

If you have any questions about medical transcription you can e-mail me at maryjanetx@aol.com and I will try to help you.

Good luck,

Marilyn Roberts
Medical Transcriptionist